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Delivering a Clear & Swift ROI
Different environments and different population densities
require different coverage schemes: urban vs. rural areas,
highways vs. residential locations; flat vs. hilly terrains,
etc.
Once the network has been rolled-out, the operator must
address various inefficiencies and specific problems, which
include:
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Dark areas
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Coverage gaps
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Wasteful coverage of rural
areas or highways
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Poor in building coverage
Changes, whether rapid, gradual or sequential, in the numbers
and dispersion of subscribers require constant adjustments
and increases to the network’s capacity and capacity
allocation.
The above situation entails fiscal challenges when deliberating
the issue of investing in infrastructure based solutions
to overcome these on the one hand versus calculating the
revenues these investments will deliver.
The economic environment and the financial constraints cellular
operators currently face drive them to seek the most cost-effective
solutions to answer their unique and changing coverage and
capacity needs. Traditional means of rolling out more base
stations or allocating additional frequencies neither solve
all the above problems nor are they economically efficient.
Celletra's products result in added traffic, customer satisfaction
and in the end higher ARPU and lower churn.
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